There is a good news for Indian Adsense Publishers because Google has finally decided to start  EFT(Electronic Fund Transfer) payments for Adsense Publishers in India. This has been confirmed on Official Forum of Adsense by Adsense Pro Payments. It means Indian Adsense publishers would be able to receive their adsense earnings directly in their bank account. Currently, they get paid only via cheques which takes more than 15 days to reach. It was the month of December 2013, when i heard about Beta stage testing of EFT payments for Adsense Publishers in India. Since then, I was actively checking the Official Adsense Forum. On 5th March 2014,  I found an Announcement from Adsense Pro Payments. The whole statement is written below. You can check this yourself by visiting that Post.

Hello AdSense publishers in India!

We’re excited to let you know that we’ll soon be improving the payments process in India and use a faster, more reliable, and secure alternative to cheque payments.  As part of upgrading your account to our new payments system, we are replacing cheque payments with U.S. Dollar international wire transfers.  We think you’ll find this to be a major improvement over cheque payments, and we welcome your feedback to let us know how this changes your payment experience.  Publishers participating in our recent wire transfer beta testing report minimal fees (typically Rs. 56/- to Rs. 110/-, approximately $0.90 to $1.78) and favorable exchange rates on these transactions.  You’ll benefit from receiving these payments in your bank account automatically, saving you from a trip to the bank.
I’d like to extend an invitation to anyone who would like to opt-in to wire transfer payments for the upcoming March scheduled payment.  If you would like to receive this update on your account now, apply a “self-hold” to your payments.  You can find this feature within the “payment settings” options.  Over the coming weeks, we’ll be upgrading accounts in India with a payment self-hold to our new payments system.  To be eligible for this month’s payment cycle, please make this preference change prior to Sunday, 16 March, 06:00 (AM) IST.

After this upgrade, you’ll need to provide wire transfer instructions for your bank account so that we can send your future payments.  Be sure to obtain your bank’s specific wire transfer instructions for receiving U.S. Dollar wire transfers from abroad.  While you may be able to find information such as your bank’s SWIFT code from an Internet search or members of the forum community, we strongly recommend only using instructions that you receive directly from your bank’s web site or agent as incorrect information could delay your payments.  Unlike our old payments system, there is no strict monthly deadline for updating your payment details, so you’ll have plenty of time to complete this step.

We want you to receive the most value possible from your AdSense payments.  Google pays most fees involved with sending payments by wire transfer and does not charge a fee for this service.  Your bank will perform the U.S. Dollar to Indian Rupee currency exchange according to their policies, and it will typically assess a small fee covering the mandatory Service Tax required for currency conversion transactions. We recommend that you check your bank’s fee schedule to understand how it applies fees for receiving foreign wire transfers. We cannot recommend or endorse specific banks, but we suggest sharing wire transfer experiences within the publisher forum community.  Sharing the name of the bank you use, fees assessed, and exchange rates received are OK.  For your security, please do not post personal details about your bank account, payment amounts, transaction numbers, or other identifying info.

When is Google going to start EFT Payments for Adsense Publishers in India ?

As the above written statements suggests, EFT payments for Indian Publishers will work smoothly from next Payment Cycle. However, If any Publishers are too eager to avail this facility, they can put a “Self Hold” to their Payments before 16th March(Sunday) to be eligible for this months Payment. To put a “Self Hold” to your Adsense Payment, follow the below given instructions:

• Log into your Google Adsense Account.
• Now click on the “Settings” Icon and choose “Payment”. The screenshot for the same is shown below:

• In the next screen, Click on “Payment Settings”  option. See below given screenshot:

• Now click on “Edit Self Hold” Option. If you are finding it difficult to understand, see below given screenshot:

• Put a checkmark on the Option which shows “Hold Payments”. Below give screenshot shows the same:

• Once done, Click on “Apply”  button. Before clicking on this button, make sure that “Hold Payments”  checkbox is checked.

• That’s it. You are done. After 16th March,  add your EFT details and get your payments within few days.

Necessary Banking Information to Receive your Payments via EFT

1. Bank account number
2. Name of account holder
3. Bank name
4. Indian Financial System Code (IFSC)

Google will send few small amounts in your bank account before sending the actual amount in order to test the genuineness of your Details. Google Adsense will use your details for sending your future payments as well until you provide a new bank account details.

Frequently Asked Questions answered by Google

Question: How long will it take for my wire transfer payment to arrive in my bank account?
Answer: It may require 3-5 or more business days from the date when our bank informs us that it accepted the payment before the funds to appear in your bank account.

Question: My bank’s instructions show that I need to provide an intermediary bank, but the form within AdSense shows this as being optional. What should I provide?
Answer: Our bank has the ability to look up the current intermediary information that is needed to properly route most payments and recommends that you leave these fields empty.

Question : My bank account information was entered incorrectly. What should I do?

It’s essential that your bank account information is entered correctly as payouts will be issued to the bank account on file. Should you notice that the information entered is incorrect, please review your payment details and add a new bank account as soon as possible.
Note that a payout cannot be re-issued if the funds reach a valid bank account. If the bank rejects the payout, the funds will be returned to your account.
If a payout is issued and your bank account information is entered incorrectly, please contact your bank immediately.

How Adsense Pays Currently in India? What are the major disadvantages?

Adsense is paying worldwide using three payment options i.e EFT(Electronic Funds Transfer), Western Union Cash Transfer and Cheque. However, Adsense Publishers in India can only get their payments via Cheques. Before sending payments, earnings are converted from dollars to Rupees. 

Some major disadvantages of payments through cheques are listed below:

1. It takes around 20 to 40 days which is a long period(I guess). Clearence of these cheques take another 3-4 days.
2. Normally, Google send its payment through Bluedart courier. In many small cities, Bluedart is not present so cheques are sent through Indian Postal Service. In such cases, Publisher often complains that they haven’t received their cheques.
3. If your cheque is misplaced, google will take another 30-40 days to reissue a new cheque.

How EFT Mode of Payments can be Helpful for Indian Adsense Publishers?

1. Payments through EFT consumes less time when compared with Cheque Delievery Method. According to Google, It will take around 5 days.
2. EFT mode of Payment is much secure than cheque delievery.
3. In order to get your payment, you just need to add your Name, Your Bank’s Name and IFSC code. Google will send your payments directly in your bank account.

From the Editor’s Desk

I am extremely happy with this move of Google. To be frank, I was waiting for this announcement because getting payment through cheque was definitely a time-consuming and troublesome. I am pretty sure that most of the Indian publisher will welcome this move.

What do you say? Share your views about this move of Google Adsense.

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The mainstay of Google's vast empire is advertisement sales. Google started making money by selling targeted ads to appear next to search results when people would search. They have expanded the advertising program using AdSense, which allows owners of websites to earn a commission for hosting Google ads targeted to the content found on the page. In order to use AdSense, you need to first be approved by Google.

Application

The first step in the AdSense approval process is, of course, applying for an AdSense account. You'll need to give your website URL in addition to contact and payment information. Finally, you'll need to accept the requirements laid out by Google for participation in AdSense: do not click on your own ads, read the program policies and do not have another AdSense account.

Requirements

Before applying, make sure you meet the requirements Google has set out for AdSense accounts. Have a working website running so Google can confirm the site works. You must have access to the code of the site and be authorized to change that code. Having a working site filled with high-quality content that is unique on the Web will greatly increase your chances of being approved for an AdSense account. Finally, don't pay or in any other way encourage people to click on things on your site; Google won't like that since it dilutes their advertising effectiveness.

Review

Google reviews AdSense applications by browsing the site both manually and with the Google servers looking for the quality of the site, both from a content perspective and the build quality of the site. Google employees will look to ensure all the criteria for AdSense accounts are met before approving you. This could take several weeks to complete, but usually the review takes a few business days.

Approval

When you are approved for an AdSense account, you will have access to a code generator where you can customize the type and size of ads that will appear on your site. Google will generate the code you can then copy and paste into the source code for your website to make the AdSense ads appear. Once the ads are live on your site, Google will start tracking the number of views and clicks on your ads to determine how much revenue you will receive for hosting the ads. Higher-paying ads earn a higher commission and lower-paying ads earn a lower commission. Learn more »

Working with Google Adsense to generate a profit can be somewhat daunting, especially when you even think about all of the advanced algorithms that Google uses to weed out sites. But I have assembled 10 amazing Google Adsense tips and tricks that will help you improve your knowledge and your earnings with Google’s ad program.

1) If you want to maximize your profits, make sure to create more than one website.

However, you don’t want to start off by creating 100 websites. Maintenance for that many sites, at first, would be hectic. While having only one website would be the easiest to maintain, it also increases your chances of being cut out altogether by the latest algorithm update. So, you want to have a few websites up and running. Then if the latest algorithm forces one website out, you still have a few others to generate income from while you work on the affected one.

2) Pick a niche to write about per site.

Creating a site that discusses any topic under the moon may be easier to find the desire to update, but it will make it difficult to create constant traffic, make it hard for the Google search engine to rank your site, and cause trouble generating ads that are on topic.
Also, if you only pick one subject to focus on, you can go more in-depth and gain expertise in that field. This makes your website more profitable for users and yourself.

3) Create a site about something you are already interested in!

This Google Adsense tip only makes sense! Making your site about something that you like makes it more fun in the long-run for you to continue managing your site. If something is less like work, then you are more likely to do it. Constant updates on your site is good for traffic and search engines, which generates clicks on your ads.
However, don’t create a site about something that is not in demand. Just because you like to study rare deep-sea anglerfish doesn’t mean that everyone else does. If you want to maximize your profits, you will need to give information about something that the general public will be researching.

4)Do not put Google Adsense on a brand new site!

When building a new site, wait until you have completed the site, you have built inbound links, and you are getting traffic. A brand new site can leave your ads being off topic and difficult to follow.
Also, if you try to apply to Google Adsense too early when your website is brand new, you will most likely be turned away. Google wants to know that your site has enough traffic so that putting their ads on your page will be profitable to them and you. They don’t waste time on beginner or spammy sites.

5) Do not put images next to your ads!

While many people did this for years and it worked successfully, it now against Google’s policies to do so. This is considered to be ‘encouraging clicks’ which is prohibited. If you do so, you may get more clicks for a bit, but you will quickly be caught and banned from having Adsense on your page. And once you are banned, you cannot get your account back into good standing.

Here is a free additional Google Adsense tip: If you haven’t read Google’s Adsense policies, I seriously suggest doing so.

6) Place images in optimal places on your site.

Ads that are higher on the site get clicked more often, which generates more income.

7) If you want to maintain optimal profit, do not put your ads on affiliate sites.

While well-known affiliate sites may get you more clicks than your own brand new site, you cannot depend on these sites to earn a maximum profit. It can be considered as a violation of the rules and regulations of Adsense. Moreover, each of the affiliate sites charges a percentage of your earnings to be able to post on their site. So, work on your own site, promote it to generate traffic, and be patient. Having ads on your own site will be better for you in the long-run.

8) Make sure to update your site on a regular basis.

If you create a site and leave it for a few months, you may find that your traffic has dropped significantly. Therefore, your amount of clicks and pay has dropped as well.
No one wants to visit a site that has grown stagnant and has old information, so get busy generating new information for your readers!

9) Create ads that best complement your site.

The optimal sizes for ads have been researched. They are the 336×280 large rectangle, the 300×250 medium rectangle, and the 160×600 wide skyscraper.
However, don’t simply use these sizes without integrating them into your site well. You want the overall flow of your site to be pleasing to your loyal visitors, so be sure to fit the ads in a way that is visually appealing.

10) Do not stress over the latest google algorithms, or trying to beat the system!

Google constantly updates their algorithms to cut out spammers, and this unfortunately messes up the generated income for some sites. However, there is no way to currently beat this system, so do not stress if your site sees a dramatic drop suddenly. Simply continue to work hard at improving your site and keeping up with the latest Google Adsense Tips. Hopefully, you will see improvement again in your traffic.

These are some tips that should help you a great deal when trying to maximize the profits from your ads. Overall, continue working to improve your websites and don’t stress! Everyone knows that Google owns the world in their own mysterious way, and trying to fight it will only end in multiple visits to a psychiatrist. So, be happy and enjoy Google’s business offering to the world! Learn more »

Right now all blogger's are decided to make some money with their own blog or website. Because they spend lot of time and work for their blog(or)website to make good content and also good looking to their visitors.
So they all moving towards make some money with google adsense program. Because bloggers or website makers gave most priority to google adsense.  WHY?

1.Very easy setup & get started

       In most ad networks requires a minimum number of daily visitors or traffic level and that ad networks most painfull to use.

But adsense gave very easy setup and even for small blog can also apply for this program and user friendly also. And it has very few restrictions where you can use it.

2.Adsense had very large number of advertisers

      Adsense had very large number of advertisers so their ads always matching with our site contents.

3.Adsense ads are really targeted

      Most adsense ads are really targeted with our site content so it will so use full for our visitors for search most content.


If you are going to apply for adsense you must need following basic criteria,

• Webpage.
• Atleast 30 articles(minimum 300 words for each articals ).
• In some country region you need to wait for atleast six months before apply for adsense program.

If you have the above criteria we move to next step,

1. First create privacy policy for you own site.
2. Make contact form page it will make you as user friendly.
3. Don't contain any copyright materials. If you have any delete it before apply for adsense because adsense not allow copyright meterials.

4. 30 fresh articals(not copied by any source). Adsense always welcomes fresh articals.
5. Design your website as simple with user friendly this will highly recommended by adsense.

That's it!  Now apply for adsense program you will sure get approved.

Don't forgot to leave your comments. Thank you

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